Is Investing in UK Staycations Worth It in 2025?
The short answer is yes. The UK staycation market is not a passing trend, it is here to stay.
During the pandemic, many families discovered just how much the UK has to offer. From the Welsh mountains to the Cornish coast, millions of people chose to holiday closer to home. Some thought it would fade once international travel reopened, but the reality has been the opposite. Staycations remain more popular than ever.
The reasons are simple. First, affordability. With flights and hotels abroad becoming more expensive, staying in the UK offers better value for money. Second, convenience. Travelling within the country means no airports, no passport queues, and no jet lag. For families with young children, that makes a huge difference. Third, quality. Holiday lets across the UK have raised their standards dramatically in recent years. Guests now expect and receive high-quality accommodation that competes with overseas resorts.
At Plas Coch Luxury Escapes, we have seen this change first hand. Our bookings continue to grow, and 2025 is forecast to outperform even last year’s strong numbers. Guests tell us they love the comfort, the personal touches, and the chance to enjoy the best of Wales without the stress of international travel.
Industry data backs this up. Tourism in the UK is expected to be worth £257 billion by 2025. Snowdonia alone attracts more than four million visitors a year, with numbers up 40% since 2018. That is long-term, structural growth.
For investors, this makes staycations one of the strongest opportunities in the property market. Well-managed holiday lets in desirable locations can generate strong returns, while also supporting local economies.
If you are considering investing in a holiday let, now is the time. The demand is clear, the trend is long-term, and the opportunities are growing every year.